Pop superstar Rihanna has teamed up again with Elon Musk’s estranged transgender child, Xavier Alexander Musk, now known as Vivian Jenna Wilson, for a new Pride-themed campaign from her Savage x Fenty lingerie brand.

The 22-year-old model appears in the latest promotion wearing a black bra and matching panties emblazoned with affirmative queer phrases such as “Love Is Gay.”

Wilson completed the look with open-toe stiletto heels and strands of beaded accents hanging from the bra, giving the shoot a bold and expressive edge.

Savage x Fenty celebrated the collaboration on Instagram, writing, “@vivllainous is exactly who she said she is,” highlighting Wilson’s declaration of identity and authenticity.

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In another post showcasing Wilson alongside other models, the brand added, “Every piece holds a little bit of someone’s story,” underscoring the campaign’s message of individuality and pride.

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The new campaign is not the first partnership between Rihanna and Wilson.

According to previous coverage, Wilson had already modeled for the Savage x Fenty brand in earlier projects.

A few months ago, Wilson was featured as a women’s sports bra model for the brand, again gaining attention for her confident presentation and bold style.

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Before that collaboration, the aspiring transgender model appeared in a Valentine ’s-themed collection, further establishing an ongoing working relationship with Rihanna’s company.

Wilson’s connection to the entertainment world also extended beyond modeling.

Last year, she made a drag debut at a show hosted by “RuPaul’s Drag Race” star Pattie Gonia, signaling her growing presence within queer performing communities.

In a prior interview with The Cut, Wilson explained her evolving experience with fame, noting the personal toll it took.

“I’m not very good at being famous. It’s a skill,” she said candidly.

Reflecting on life before public recognition, she added, “I fought so hard for so long to be viewed as a regular person. There was a moment, literally right before I became famous where no one knew who I was. It was amazing. Everyone treated me as a regular person.”

Despite the challenges that fame brings, Wilson acknowledged she has learned to embrace both sides of visibility, admitting, “I kind of miss that. But I also like being famous.”

The latest Pride collection from Savage x Fenty continues Rihanna’s emphasis on diversity and self-expression, with Wilson’s participation serving as a striking centerpiece in the ongoing celebration of LGBTQ+ representation.

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